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Forklift Truck and materials handling supplier Briggs appoints new Head of National Accounts

The UK’s leading materials handling supplier and national service provider, Briggs Equipment, is pleased to announce the appointment of Ben Wilson to head up its national accounts business.

Formerly sales manager at Cummins UK, Ben brings a wealth of senior sales experience to Briggs Equipment. Based in Cannock, Staffordshire, Ben will be responsible for driving growth in the national account team including strengthening those business relationships and their performance.

"I’m joining the company at a very exciting time for the business, as it continues to invest significantly in becoming the UK’s largest independent materials handling provider," said Ben Wilson.

Briggs has realigned its sales group to have greater strategic focus and enhanced customer support and admin. The new appointment reflects Briggs’ strategy of aligning its centralised business model with the needs of national and major regional accounts with dedication to becoming customers long-term partner.

Tony Rooney, sales and marketing director at Briggs Equipment comments: "Ben is a valuable addition to the team and we’re delighted to have secured his services. As a business we have a single minded focus on collaborating with customers to add value to their businesses at a strategic level. Ben will play a pivotal role in strengthening and building relationships with both existing and new customers and creating value adding solutions through our experienced sales group."

As part of one of the world’s largest privately owned companies, Briggs has been leading innovation in the industry through the launch of new products and services such as BE Fleet and FlexiHire. Coupled with its comprehensive range of Cat® Lift Trucks, Briggs provide a wide range of flexible servicing contracts on all brands of equipment, whether on contract hire or customer owned.

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