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CeMAT teams up with “Empack” and “Label&Print” to offer extended coverage of packaging technology

With the incorporation of the two trade shows “Empack” and “Label&Print”, Deutsche Messe AG now offers more comprehensive coverage of packaging systems at CeMAT 2016. Representatives of Deutsche Messe have signed a wide-ranging strategic partnership with Easyfairs Deutschland GmbH, which means that “Empack” and “Label&Print” will in future be staged under the aegis of CeMAT – starting with next year’s show, which runs from 31 May to 3 June 2016 in Hannover. The organizers expect the new format to attract around 200 exhibitors specializing in packaging systems and technology, with 10,000 square metres allocated to their displays. “This new collaboration has made it possible to expand our coverage of packaging systems at CeMAT, which remains the world’s leading trade fair for intralogistics. As a result we will reach additional exhibitor and visitor groups”, said Wolfgang Pech, Senior Vice-President at Deutsche Messe AG, at a press conference on 28 January in Hamburg. “By incorporating these two packaging industry shows into CeMAT we can offer visitors a clear added value. This cooperation is good news for everyone – a classic win-win situation.”

The Easyfairs Group is universally renowned for its special expertise in the packaging systems sector. Easyfairs now has Europe’s fastest-growing network of trade show brands for the packaging industry, with 27 trade fairs in ten countries, some 35,000 visitors and 2,500 exhibitors.

“Empack” is one of the longest running Easyfairs trade show brands, specializing in packaging technology. A large proportion of its exhibitors are suppliers of packaging lines and machinery. “Label&Print” is a new brand launched in 2014, with the focus on printing and finishing technologies.

“The collaboration with Deutsche Messe opens up new opportunities for our customers to showcase their products and expertise at a successful and well-established international trade fair for the intralogistics industry. As transport packaging, storage and security, as well as general intralogistical processes, are absolutely central to the packaging industry and what it does, the new venture enables both parties to benefit from synergies on many levels”, added Martina Hofmann, Event Director for the German-speaking European countries at Easyfairs Deutschland GmbH.

“Empack” and “Label&Print” will also take place in Hannover in the intervening odd-numbered years, when they will be staged as stand-alone events.

With the CeMAT family of trade fairs Deutsche Messe offers the intralogistics industry a series of top-quality trade fair platforms in the world’s most important markets, where they can present their products and innovations to a local and regional buying public. These shows are all offshoots of CeMAT in Hannover, the world’s leading trade show for intralogistics and supply chain management. The parent event takes place once every two years, and the next show is due to be held from 31 May to 3 June 2016. Whether innovative and energy-saving fork lifts and industrial trucks, complex fully automated conveyor systems, shelving and warehousing systems or the latest systems control technology and developments in IT – every section of the intralogistics industry is represented at CeMAT in Hannover. Cranes, hoisting gear, access platforms, as well as auto-ID systems, robot logistics and packaging technology for intralogistics – all are fully covered at the show.

Deutsche Messe AG
With revenue of 312 million euros (2013), Deutsche Messe AG ranks among the world’s ten largest trade fair companies and operates the world’s largest exhibition center. In 2013, Deutsche Messe planned and staged 119 trade fairs and congresses around the world – events which hosted a total of 41,000 exhibitors and some four million visitors. The company’s event portfolio includes such world-leading trade fairs as CeBIT (IT and telecommunications), HANNOVER MESSE (industrial technology), BIOTECHNICA (biotechnology), CeMAT (intralogistics), didacta (education), DOMOTEX (floor coverings), INTERSCHUTZ (fire prevention and rescue), and LIGNA (wood processing and forestry). With over 1,000 employees and a network of 66 representatives, subsidiaries and branch offices, Deutsche Messe is present in more than 100 countries worldwide.

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