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Crown Paints Brushes-Up on efficiency savings with new system from Aeromark

Crown Paints is looking to further drive efficiency through the installation of a new vehicle tracking and communications system. The new system from Aeromark will allow Crown to see where each of the vans in its fleet are at any given moment, while at the same time restricting drivers’ private phone use on company handsets to incoming calls.

Over 100 of the Crown Paints fleet will now be fitted with trackers incorporating Smartdash software from Aeromark Optimatics, as well as Dialpads to provide a cost-effective alternative to issuing company mobile phones. The installation is part of a drive for greater efficiency as Crown Decorating Centres’ operational support manager Ian Kay confirms:

"Reducing our carbon footprint and overall mileage costs were key motivations for this roll-out. We have never had vehicle misuse issues, but the new system from Aeromark has trimmed speed, reduced distance travelled and eliminated the temptation to drive company vehicles out of hours.

"Couple these savings with removing the cost of outgoing private calls and texts on company mobiles through Dialpad and we have achieved substantial savings."

Aeromark Optimatics provides a wide range of business analysis software to create and enhance service, fleet, communications, and call centre management systems, both directly and through a network of strategic partners. Roger Marks, managing director of Aeromark commented:

"With fuel prices continuing to rise, businesses are looking for ways to lower wastage without having to commit to high capital expenditure. The right vehicle tracking systems can offer great value for relatively low investment, and act to start saving money as soon as they are installed. The key is to find a solution that delivers accurate, reliable data and detailed, configurable reports in order to gain total visibility of your resources.

"Customers are generally enjoying a return on investment of four-to-one with this type of solution, with some achieving as much as a twelve-fold return."

Optimatic solutions from Aeromark are increasingly being used to provide better visibility and analysis of operational data in order to save UK businesses money. The Bedford-based Company is expected to add more solutions to its product portfolio in early 2012, increasing the number of private and public sector organisations that will be able to benefit from its advanced technology.

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