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Hyundai Heavy Industries Europe appoints new dealer in Bulgaria

Strotech Engineering based in Sofia, Bulgaria has recently been appointed as the Hyundai Construction Equipment dealer for the country.

Strotech Engineering is a newly established company owned and managed by Mr Veselin Ivanov and chief executive Mrs Fani Asenova, alongside a team of ten staff. Mr Ivanov has 20-years of experience in construction equipment sales and is particularly familiar with the Hyundai brand. CEO Mrs Asenova is a proven professional with many years of experience within the banking and financing sectors. ARN Service Commercial – one of the biggest construction equipment servicing enterprises in Bulgaria – is a key stockholder in the company. Strotech Engineering is an expert in providing complex solutions in the construction equipment area.

Commenting on the new partnership, Strotech Engineering’s CEO Mrs Fani Asenova said, “We are looking forward to establishing a long-term collaboration with Hyundai Heavy Industries Europe. We are very confident in the Hyundai product – the machines are of very high quality and reliability which is what our customers look for in a brand. We would like to extend our thanks to the entire HHIE team for their support in setting up this new operation. At Strotech we are enthusiastic about the Hyundai brand and we will offer our customers a professional level of service at all times which is in line with the Hyundai ethos.”

Commenting on the new partnership, Hyundai Heavy Industries Europe sales director Alain Worp said, “We at HHIE are extremely proud and pleased with the appointment of Strotech Engineering as our new importer in Bulgaria. Hyundai has been a market leader in the Bulgarian market for many years and knowing that some of the pioneers who were part of planting the Hyundai flag in the Bulgarian market are now back on board makes us feel proud and proof that we have made the right choice. The Strotech team is ready to maintain the Hyundai brand at a top level in the Bulgarian market.

The Strotech team has a lot of expertise in the field of sales, service and spare parts so we are certain about their potential. We at Hyundai will continue to support our new importer as well as our many customers who operate and own Hyundai equipment in the Bulgarian market and are confident that Hyundai will remain in the top of the Bulgarian market for construction equipment. We thank all existing and future Hyundai users for the trust they have put in the brand.”

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