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Ladislav Sloup new head of TSC Auto ID Tech-nology EMEA GmbH

Ladislav Sloup has been the new responsible Managing Director of TSC Auto ID Technology EMEA GmbH in Zorneding, the European subsidiary of TSC Auto ID. The Taiwanese company is among the world’s lead-ing manufacturers of high-performance thermal direct and thermal transfer printers for all applications in industry, logistics, transport, trade, and health care. On the global auto ID market, the company is currently one of the fastest-growing providers – and the trend is only getting better.
Ladislav Sloup will be succeeding his son Michael Sloup, who de-finitively shaped the success story of TSC Auto ID in Europe since its foundation in 2007, and filled the role of Managing Director up until this change.

"We will certainly be retaining the strategy we’ve used to date," says Ladislav Sloup, who is thoroughly familiar with the structures at TSC Auto ID. Before this change, he had been employed by an American semiconductor company for 20 years. Exactly 10 years ago to the day, he joined Taiwan Semiconductors Co., Ltd. (TSC), the parent company founded in Taipei in 1979. In 2005 he then moved up to the top of the company as Vice President in Taipei, fi-nally taking a position in 2010 as responsible Managing Director of the European subsidiary of the semiconductor division.

The change in management on February 1 will have no effect on customers, business partners, or distributors of TSC Auto ID. Ladislav Sloup says, "Michael did a great management job here, consistently building out the sales structure in Europe, the Middle East, and Africa in a controlled manner with reliable partners." Only last year, subsidiaries were formed in Moscow and Dubai. Additional sales partners were added in a number of European countries. "This is exactly the path we intend to continue following … and thereby continue to enjoy the success we’ve had to date," continues Sloup.

The company sells its products exclusively through the channel, and is proud of its solid network of regionally strong, competent re-sellers, consulting companies, dealers, and independent software compa-nies, all supported by regular support and training.

Every product development is oriented towards the needs of the market and customers, and is fabricated in the company’s own factories in compli-ance with ISO standards. The differentiated product line ranges from com-pact desktop and midrange printers to mobile devices for flexible marking solutions to high-performance industrial printers for the most demanding of printing tasks. Most of the products that TSC Auto ID has brought in rapid succession to the market have quickly become best-sellers in the past, thanks to their strong features and their reliability.

Currently, TSC Auto ID will be attending LogiMAT and STIL Europe this year to present the European public with a list of products including its lat-est development, which also shows potential as a future best-seller: The portable Alpha-3R, as usual for TSC, will set new benchmarks again in la-bel printing, leaving the competition far behind in terms of print length, printing speed, and especially price.

Ladislav Sloup says, "So our success is based on many factors – and is largely borne by the members of our "TSC family", that is, the people who feel bound to our motto and especially to our customer. We want to con-tinue to offer the best products on the market at a fair price – supported by the best service."

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