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Lamerholm Electronics showcase storage and handling ShockLog damage deterrent solutions at IMHX 2010

Damage deterrent innovations will be demonstrated at IMHX 2010

The latest generation of damage deterrent devices could finally put an end to manufacturers’ uncertainty over the treatment of their goods during shipping, storage and handling, according to leading UK specialist Lamerholm Electronics.

The company is expected to generate huge interest at IMHX 2010, where it will showcase its comprehensive damage deterrent range -from simple but effective ShockWatch indicator labels to the advanced wireless monitoring technology of the ShockLog system.

By taking steps to safeguard products in transit, manufacturers can save on the time, expense, additional transport, wastage and poor perceptions resulting from the delivery of damaged goods, says Derek Richardson, Group Sales Director at Lamerholm Electronics parent company IMC Group.

"How many manufacturers truly know what happens to their goods in the period between them leaving the factory floor and being delivered to a customer’s door? It’s a frightening thought when you consider what a risk you could be taking in terms of customer satisfaction. And that’s not to mention financial, environmental and logistical problems of returning to collect and re-deliver the goods," says Richardson.

"The fact is that it’s no longer necessary to take a chance. We now offer a series of specially-designed solutions and it doesn’t have to be expensive."

Among the innovations to be demonstrated by Lamerholm Electronics at IMHX 2010 are a range of ShockWatch labels, which provide a highly cost-effective indication of mishandling and therefore act as a damage deterrent. The ShockWatch range is widely deployed by thousands of the world’s largest companies to protect shipments but many UK companies remain unaware of it. To combat this, Lamerholm is offering an exclusive 10% discount on ShockWatch labels to IMHX delegates.

For more sophisticated applications, the breakthrough ShockLog system will also be showcased at the event, offering users a continual log of the conditions in which sensitive or high-value goods are stored and transported.

"We’re urging manufacturing and packaging professionals to demonstrate their commitment to customer care by taking advantage of what we can offer," said Mr Richardson.

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