Mascus Opens Office in Ukraine

Alma Media Interactive Oy, owner of Mascus, the Pan European on-line marketplace for used machinery and transport vehicles together with Inform Media Kft. opens office in Ukraine

Another European office for Mascus
Mascus, the Pan European on-line marketplace for used equipment and transportation vehicles opens another office, this time in Ukraine. The Ukrainian office marks another local achievement for the marketplace, which already has offices for 22 countries and sales all over Europe. From the beginning of 2008, Mascus has opened altogether seven offices in Europe, in Germany, Austria, and Switzerland, in Lithuania and the Netherlands, Belgium and Luxemburg. “Mascus is aiming to become the first truly Pan European electronic marketplace for used machinery and used trucks and we offer sellers and buyers of used transport vehicles, construction, agriculture, forest and groundscare machines, and material handling equipment the opportunity to sell their equipment locally and internationally. We are the only marketplace that has this many local offices across Europe.” says Mascus' Director Fredrik Larsson.

New Mascus office in cooperation with Inform Media Group The new Mascus office in Ukraine is opened in cooperation with the media house Inform Media Group. Inform Media Group already collaborates with Mascus on the Hungarian and Romanian market. Ukraine is the third country that the companies have signed a licence agreement for. “We have been very pleased with the opportunity to offer Mascus services in Hungary and Romania, where Mascus' concept applies very successfully. The success Mascus had in Hungary and Romania has been a major reason for us, to decide to add Mascus Ukraine in our products portfolio.” says Josef Kogler, Managing Director of Inform Media Group.

New opportunities for buyers and sellers of used equipment
Mascus office in Ukraine will start working from the beginning of September. So far, Mascus has performed marketing and customer support from its Headquarter in Finland but from now on, Ukrainian dealers will have even better possibilities to sell their used equipment and trucks on the local market or make use of Mascus' online inventory tools. “Every one benefits from another local Mascus office.” adds Tomasz Odrobinski, responsible for Mascus' marketing and internationalization. “Now, Ukrainian buyers can easily call and ask for help or transportation and financial services through Mascus www.mascus.ua. No to mention, that having another office in Eastern Europe also offers excellent export opportunities to Western European, Scandinavian, and UK dealers. It is a part of our unique multi-local concept, to help our customers everywhere sell even more.” he concludes.

In accordance to the new partnership, Inform Media Group will be able to use Mascus trademark and will be responsible for marketing its services on the Ukrainian market. “We will advertise Mascus on major industrial magazines and newspapers, on main local events and fairs, and on the Internet; to raise even better awareness across buyers in Ukraine, Russia, Belorussia, and the rest of the neighboring countries and develop the internal market, as well as good sale opportunities in the whole region.” adds Vitaliy Kurta, the newly appointed Country Manager of Mascus Ukraine.

Contacts:
Fredrik Larsson, Mascus Managing Director, +358 50 314 2511, fredrik.larsson@mascus.com
Josef Kogler, Managing Director Inform Media Kft, +36 209 455 511, josef.kogler@inform.hu
Robert Tate, Mascus UK & Ireland Region Manager, +44 (0) 7970 23 00 55, robert.tate@mascus.com
Tomasz Odrobinski, Marketing / Internationalization Director, + 358 40 750 4922, tomasz.odrobinski@mascus.com
Rickard Petersson, Sales Director, + 46 70 660 2780, rickard.petersson@mascus.com
Vitaliy Kurta, Country Manager Mascus Ukraine, +380 95 1471 504, vitaliy.kurta@mascus.ua

About Mascus:
Mascus (www.mascus.co.uk) – Is an electronic marketplace for used and agricultural equipment, forestry, groundscare equipment and transportation vehicles. Product ranges include used tractors, used trailers, diggers, box trailers and excavators. Mascus makes trading in used machinery and equipment quicker and more efficient by collecting in one place information about the supply and the demand. All dealers, producers and end users are welcome to offer their used machines and equipment for sale via the marketplace.
Mascus is a trading company of Alma Media Corporation.