Masternaut Three X entrepreneur Martin Port takes Dell honours

Martin Port, MD of vehicle tracking and mobile resource management company Masternaut Three X, has been recognised as a Dell hero and will appear in the IT giant's "Take Your Own Path" campaign. The global marketing campaign features pioneering entrepreneurs and their use of Dell products.


"Dell has always believed that it takes an extraordinary person to launch and run a business. We understand the potential of medium and small businesses to transform the global economy and the Take Your Own Path campaign underscores Dell's commitment to supporting individuals with a big idea," said Steve Felice, President of Dell Small and Medium Business. "Dell celebrates the many achievers and dreamers who dare to forge ahead in their own way with a view of how they could change the world, pushing boundaries and ultimately, leading the global economic recovery."


Martin Port joins other influential Dell heroes, including Lonely Planet's Tony Wheeler, Julien Davenport of the Good Energy Group, Mark Gerhard of Jagex and Richard Reed of Innocent Drinks.


Microsoft and Intel are committed to entrepreneurs' success and have joined Dell in supporting the Take Your Own Path campaign.


"The Take Your Own Path campaign reflects the entrepreneurial spirit of both Dell and Intel. We are proud to honour the Heroes who are part of the campaign through our support of this innovative marketing campaign," said CJ Bruno, vice president and general manager, Intel Americas.


Martin Port is delighted to join the Dell campaign. He commented: "Seven years ago we started out with only three employees and we've never looked back since. The company now has more than 2000 customers in the UK and has established offices in Belfast, Ireland and Australia. As a technology partner and a major influencer within the world's IT led economy, Dell understands what it takes to run a successful entrepreneurial company. We are proud to join the other Dell heroes in helping shape worldwide business."