The UK’s leading manufacturer of wheeled bins has continued its investment into the business with the launch of a cutting-edge new website aimed at connecting it closer to those involved in the waste management industry.
MGB Plastics has unveiled a fresh new look website (http://www.mgbplastics.com) loaded with new digital and interactive features. The site has been designed as a valuable resource for its clients and business partners by offering the latest product information including insights across a number of its key service areas.
The website forms part of a company strategy to build and invest in its business for future growth. It recently launched the most advanced wheelie bin in the UK alongside new innovatively designed kitchen caddies – the result of six months of investment in time and research
Conor Sugrue, general manager at MGB Plastics, based in Rotherham, said the new website was an integral part of the firm’s ongoing growth plans.
He said: "It is a unique website and different to what the industry is normally used to and this investment is an indication of the confidence we have in the business and how much MGB Plastics has grown over the last 18 months.
"We believe there is potential to grow our market share and we aim to achieve this through investment in new resources such as a new website. We firmly believe in what we do and we are committed to provide our clients with the best service.
"This new website provides us with an interactive, dynamic platform from which to share those industry insights and thought leadership with existing and potential clients looking for perspective and best practices."
The new website has been designed to be user-friendly and visitors to the site can quickly navigate to find information and waste management related services with just a few clicks. The website uses the latest online media tools such as a creative new delivery service animation and flash image banners while modern images and crisp design bring it all to life. Other new features involve a new navigation panel showcasing new products including a drop test video. Users will also be able to download a plant list and press releases while a dedicated news section will keep them updated on the latest information from the firm.
"We have strengthened the MGB Plastics brand, messaging and positioning and we hope this will bring us closer to our clients, our partners, our team and local authorities," added Mr Sugrue.