Korean firm deploys Libiao Robots to capitalise on beauty boom

At the heart of the facility lies Libiao’s flexible T-Sort sorting solution
At the heart of the facility lies Libiao’s flexible T-Sort sorting solution

A South Korea-based heath retail chain has deployed Libiao Robotics’ T-Sort handling technology in its new warehouse.

Olive Young has deployed the tech in its 33,000 sq m national distribution centre in Gyeonggi Province, bringing the retailer new levels of efficiency, speed and order accuracy.

Established in 1999 and now considered a market leader in the booming K-beauty sector, Olive Young operates more than 1,300 stores and is growing its online marketplace for its products.

In order to fulfil greater volumes of online orders at a faster throughput, it chose to equip its new-build DC with a cutting-edge robotic system devised and installed by automated warehouse storage pioneer Libiao Robotics.

The integrated logistics centre, which became operational in September 2024, has been built to service Olive Young’s numerous stores in the Seoul metropolitan area as well as handle its national and export online sales.

Its single-layer structure enables efficient inventory operation and management, and integrates logistics functions across multiple Olive Young brands that were previously fulfilled at three separate sites.

The location of the warehouse and the sophistication of the technology within it mean that Olive Young can offer customers in the Seoul metropolitan area a same-day delivery option.

At the heart of the facility lies Libiao’s flexible T-Sort sorting solution, a fast and efficient order-to-person solution.

This entails 320 of Libiao’s “mini yellow” autonomous robots collecting ordered items from one of four induction stations and feeding them to one of 32 work stations where they are collated prior to dispatch.

In this case, Libiao custom produced the autonomous robots in bright green, at Olive Young’s behest, in order to match its brand colour requirements.

Olive Young specified that its new system should be able to fulfil 2,190 customer orders per hour, and handle the most fragile of beauty products, which the T-Sort system achieves.

The entire automated system occupies a footprint of just 460 sq m, allowing spare warehouse space to be converted to other added-value operations.

Furthermore, the system operates smoothly and quietly (≥72dB), providing a comfortable working environment for Olive Young’s warehouse team,.

“This Libiao T-Sort installation at Olive Young represents a significant landmark in Libiao’s history, as it is the largest installation so far in South Korea,” said Ronan Shen, Libiao Robotics’ Global Head of Business.

“When Olive Young saw a chance to grow its business along with the increased global interest in K-beauty products, it was careful to choose a robotics partner that matches its vision, has rock-solid tried-and-tested systems, and enables future expansion without the associated infrastructural costs that come with rival systems.

"Our collaboration with Olive Young is one we are particularly proud of, and we are ready to stand next to them all the way and support the brand as Olive Young grows its export business.”