‘Sally Traffic’ to host BIFA Freight Service Awards

Truckers’ friend Sally Boazman is to host the British International Freight Association’s Freight Service Awards 2015 Ceremony in London next year.
Better known to drivers the length and breadth of Britain as ‘Sally Traffic’, her BBC Radio 2 travel reports have helped keep the country moving since she became the station’s first designated travel reporter in 1998.

Winner of an ‘Outstanding Achievement Award’ for her traffic news on behalf of all the UK Truckers, she is also a popular guest at the Truckfest events up and down the country. Some even say she is the patron saint of road users.
Sally is also a regular guest on the ‘Steve Wright’, ‘Simon Mayo’ and ‘Jeremy Vine’ shows, and can be heard at the weekends with ‘Graham Norton’, ‘Johnnie Walker’ and others.

The event host has, once again, been kindly sponsored by the UK’s world-class deep-sea container port and Europe’s largest logistics park – DP World London Gateway.

The BIFA awards ceremony will be held on 21st January 2016 in the impressive Porter Tun Room at the grade II listed The Brewery in central London.
BIFA Director General, Robert Keen says: “I am delighted that we have secured the services of such a well-known voice with which many of our members – and their drivers – will be familiar.

The award announcements should be especially easy on the ear, as Sally was voted one of the most attractive female voices on UK radio in a Radio Times poll, coming in at number 4, beating most of the top personalities in UK radio and topping the poll on BBC Radio 2.

“As ever, our Awards are a great opportunity for UK forwarders to demonstrate excellence and represent ultimate recognition of special achievement in different sectors of the freight forwarding and logistics industry.”
Now in its 27th year, the competition is the leading awards scheme recognising the best in the UK freight forwarding industry, evidenced by the fact that all of the category sponsors from last year have decided to support the Awards once again.

They are joined by two new sponsors supporting two new categories, which have been introduced following feedback from last year’s event. The Cool Award is for providers of refrigerated freight services by any mode of transport, whereas the Extra Mile Award is for companies that can demonstrate examples of innovation and/or customer care by adding value and exceeding customer expectations.

Entries for any of the categories can be made through the event’s website bifa.org/awards where details of the entry process and deadlines can also be found.

The winner of the Young Freight Forwarder Award will receive a cheque for £1,000 and benominated as the UK candidate for the Young International Freight Forwarder of the Year Award 2015.

This year, every Young Freight Forwarder candidate who meets the deadlines will also be entered into the Young Forwarder Prize Draw, where they will have the chance to win two economy tickets to New York, courtesy of category sponsor, Virgin Atlantic Cargo.

The eleven categories of the BIFA Freight Service Awards 2015 are as follows:

General Categories:
• Project Forwarding Award – sponsored by Peter Lole & Co
• Specialist Services Award – sponsored by Forward Computers
• Staff Development Award – sponsored by Albacore Systems
• Supply Chain Management Award – sponsored by BoxTop Technologies
• Sustainable Logistics Award- sponsored by Red Recruit

Individual Category:
• Young Freight Forwarder Award – sponsored by Virgin Atlantic Cargo
Modal Categories:
• Air Cargo Services Award – sponsored by IAG Cargo
• European Logistics Award – sponsored by TT Club
• Ocean Services Award – sponsored by Cargoguide International

Specialist Categories:
• Cool Award- sponsored by American Airlines Cargo
• Extra Mile Award- sponsored by Descartes
The Freight Service Awards 2015 are open to full, and probationary Members of BIFA, the trade association for UK freight forwarding companies.

Further information about entering can be found on the BIFA Awards 2015 web pages at www.bifa.org/awards