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Superbrands hat-trick for BSI

BSI Group has been awarded Business Superbrands status for 2007. BSI receives the award for the third consecutive time making BSI a truly “super Superbrand”.

The Business Superbrands award has been given to BSI in recognition of having the finest reputation for quality, reliability and distinction as voted for by an expert panel and, for the first time, a survey of independent business professionals administered by YouGov*. From a list of literally thousands of brands, BSI is proud to be one of the UK's top 500 Business Superbrands.

From its foundation in 1901, BSI Group today has grown into a leading independent professional services business. The Group operates in over 110 countries and publishes over 2,000 new standards per year, delivers training, independent assessment and certification to some 60,000 customers worldwide, and is the owner of the Kitemark – the safety mark recognised and trusted by over 80% of the UK population**. At the heart of all the Group's operations is the delivery of confidence and assurance, re-enforced by its values of integrity, independence and innovation.

Stephen Cheliotis, Chairman of Superbrands Councils said: “”BSI is seen as a highly trusted and reliable brand with companies and consumers. As an organisation that produces on average 2,000 new standards a year it sets itself, as you might expect, high internal standards which it ensures it lives up to. The brand is forward thinking and innovative and continues to gain momentum; a positive drive speeded up since it implemented a single global brand identity in 2002.

Its intelligent marketing includes the highly regarded Business Standards magazine, whilst local campaigns ensure that those closest to the clients engage in relevant local promotion. The brand's integrity, service and professionalism inspire confidence amongst clients, whilst its certification marks give reassurance to their end consumers. BSI deserves once again to be recognised amongst the business elite; the latest award shows that not just the experts but also the wider business community highly rate the brand making this achievement sweeter than ever.”

BSI Group CEO, Stevan Breeze added, “Winning this award for the third consecutive time is testament to the fact that BSI has always, and will always put customers at the centre of our business. We strive to exceed our customers' expectations, whilst never compromising our values. The strength of our brand is down to our staff who are committed to delivering such high levels of customer service that BSI Group remains first choice as partner for the delivery of standards-based solutions to businesses in the UK and globally.

For media information:
BSI Group Press Office, London
Tel: +44 (0)20 8996 6330 (24hr)
Email: Pressoffice@bsi-global.com

*The Business Superbrands selection process now incorporates the opinions of over 1,400 individual business professionals, as well as an enlarged expert council. The business professionals vote was administered by YouGov, the UK's most accurate online research agency.

**Survey conducted by GfK NOP in July 2006 showed that 82% of the UK adult population recognised the Kitemark®. Of those who recognised the Kitemark, 93% thought Kitemark products were safer while 91% felt they would be better quality. 88% have more trust in Kitemark® products or services and 75% claim that the Kitemark helps them to choose between products.

About BSI
BSI Group is a leader in the development of standards based business solutions, and as such is the originator of the world's most popular management systems standards and specifications. These include the ISO 9000 series of quality management standards, ISO 14001 for environmental management, ISO/IEC 27001 for information security management, OHSAS 18001 for occupational health and safety, ISO 10002 for complaints management and ISO/IEC 20000 for IT service management.

These management specifications have achieved global acceptance as tools to enhance the effectiveness of organizations.

BSI is also at the leading edge of developing standards in emerging technologies such as nanotechnology, biometrics and regenerative medicine – all of which will have a global impact in the future.

BSI British Standards is the National Standards Body of the UK and develops standards and standardisation solutions to meet the needs of business and society. They work with government, businesses and consumers to facilitate the production of British, European and international standards. British Standards' products and services help organisations world wide to successfully implement best practice, manage business critical decisions and achieve excellence. This includes a wide range of published information and commissioned services delivered under the BSI Business Information brand.

BSI Management Systems operates world wide to provide organisations with independent third-party certification of their management systems, including ISO 9001 (Quality), ISO 14001 (Environment), OHSAS 18001 (Occupational Health and Safety), ISO/IEC 27001 (previously BS 7799 for Information Security), ISO/IEC 20000 (previously BS 15000 for IT Service Management) and Food Safety, including ISO 22000. In addition, BSI Management Systems offers a range of training services around management systems.

BSI Product Services is best known in the UK for the Kitemark, the UK's first product quality mark. BSI Product Services exists to help industry develop new and better products and to make sure they meet current and future laws and regulations, from commercial construction to motorcycle helmets, from mobile phones to fire extinguishers, from car headlights to medical devices. It also provides third party certification, specifically for CE marking – a legal requirement for certain categories of products to be sold within the EU. The division also offers an exciting new range of schemes aimed at improving quality within service markets.

BSI Entropy International Ltd is headquartered in Lancaster, UK, with international operations in Ottawa, Canada and Exton PA, USA. Entropy International provides software solutions that enable organisations worldwide to improve environmental, social and economic performance, thereby contributing to global sustainability. The Entropy System is a market-leading, web-based application for enterprise-level risk and compliance management that helps businesses improve internal control and overall corporate governance.

Kitemark® and the Kitemark® logo are registered trademarks of BSI Group

Superbrands
For information on Superbrands, visit www.superbrands.uk.com

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