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SWR redefine Waste Management Service and standards for Redefine|BDL Hotels

Redefine|BDL Hotels, part of the Redefine International Group, has appointed Specialist Waste Recycling (SWR) to manage the waste across its portfolio of 56 hotels in the UK.

As a franchisee of global hotel brands such as IHG, Wyndham, Hilton, Starwood & Best Western, Redefine|BDL Hotels is the UK’s largest independent hotel management company with a growing international presence.

Specialists in waste and recycling for the hospitality industry, SWR will apply its knowledge and expertise to deliver maximised recycling at each site, while reducing waste disposal costs by up to 15%. SWR will also assist Redefine|BDL’s Scottish based hotels in meeting the forthcoming changes to waste regulations for food waste and recycling, which are due to be enforced in Scotland as of January 2014.

Nichola Bruce, Group Procurement Manager at Redefine|BDL Hotels, said: "In the past, waste management at Redefine|BDL Hotels has involved numerous suppliers servicing and invoicing each of our hotels. SWR has been able to bring the operational management for all hotels under one umbrella, whilst providing high level reporting on our recycling performance and costs as a group. The increased operational efficiency, reduced cost and increased cost control realised by a consolidated way of working supports our wider approach as a management group and was key to Redefine|BDL Hotels’ decision to appoint SWR."

Stephen Cameron, Sales Director of SWR, said: "We have set out not only to help Redefine|BDL Hotels at group level, but also to address the day to day operational challenges faced at site level by hoteliers with waste and recycling.

"SWR’s integrated invoicing, customer service and reporting has proved a good fit with the way Redefine|BDL Hotels operates since they utilise centralised systems and processes to deliver best practice across their portfolio."

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