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TSUBAKI KABELSCHLEPP implements strategic marketing and reorganises sales

Customer and industry focus are being consistently strengthened at TSUBAKI KABELSCHLEPP. The latest examples are the reorganisation and restaffing of national and international sales as well as the creation of the Strategic Marketing department.

Peter Marzinek, 47, pictured, is in charge of sales for the German speaking region as new Head of Sales for Germany/Switzerland/Austria. His international counterpart is Markus Fuchs, 43, who is Head of International Sales. He is responsible for the activities of the subsidiaries and the dealer sales network of TSUBAKI KABELSCHLEPP worldwide as well as for the KABELTRAX division which specialises in automotive.

Peter Marzinek and Markus Fuchs have longstanding experience and an excellent reputation in the field of sales of industrial capital goods.

As Head of Strategic Marketing, Oliver Obermeier additionally bundles all activities of strategic market development and product management for cable carrier systems and TRAXLINE cables for motion as well as the worldwide industry sector management. He, too, has many years of international experience in sales and marketing in different leading positions.

There have also been changes in the global network of the subsidiaries and distributors. The subsidiaries in Russia with headquarters in Moscow as well as the new trading companies in Bulgaria, Malaysia and Indonesia strengthen the global sales setup in their regions while effectively intensifying the local customer support of TSUBAKI KABELSCHLEPP.

Jens Stadter, Vice President of the business area Cable Carrier Systems of TSUBAKI KABELSCHLEPP, sees the new structure and staff of the business area as a consistent continuation of the focus on customers, markets and industry sectors.
He considers the group of companies to be better prepared than ever for the targeted growth in Europe, Asia and the US.

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