Roar Techmedia, the trade exhibitions organiser, has announced it has secured a significant investment from Apiary Capital to fund the acquisition of a portfolio of leading events from Prysm Media Group. The events are focused on the healthcare, environmental and marketing technology sectors and include leading brands such as RWM, Naidex and B2B Marketing Expo.
Roar Techmedia was founded by Duncan Kirk, who has built a strong management team with extensive market experience, many of whom have worked together in the events industry for several years. Together, they have a strong track record of having launched, grown and developed a significant number of trade shows. In addition, the Chairman, Russell Taylor, has considerable M&A and operational experience having previously led ITE Group and Earls Court & Olympia.
“The healthcare, environmental and B2B marketing sectors are not only growing rapidly in terms of investment, but are also high on the public agenda,” commented Duncan Kirk, CEO of Roar Techmedia. “More effective management of the aging population, large scale commercial recycling and digital transformation, are all critical to how we live, communicate and work.”
“The potential to revolutionise these events not only in the UK, but also internationally, is significant,” continued Kirk. “Our management team’s experience of engaging global audiences, with programmes of high-quality content will deliver a new experience to attendees and exhibitors alike.”
“Roar Techmedia is taking advantage of a rapidly growing market opportunity and has a uniquely dynamic and powerful approach,” says Dan Adler, Partner at Apiary Capital. “The proven expertise of Roar’s management team, aligned with our track record in this sector, made it a compelling proposition for us. We look forward to working with the team as they implement their exciting plans for the exhibitions and to supporting the growth and global expansion of the business.”
More about Roar Techmedia
Roar Techmedia focuses on building events in topical industry sectors around four key pillars: visitors, content, customer service and technology. Visitors are key to the business; every event starts and finishes with driving the interest and desire of the audience. High quality conference-class Content programmes develop community within market sectors, enabling delivery of highly targeted audiences. Customer service, both to our exhibitors and visitors, builds industry-leading relationships and integrating. Technology enables our people to deliver the best events in their respective sectors.
More about Apiary Capital
Apiary Capital is a UK private equity firm investing in the education, healthcare, business and technology services sectors. The firm seeks to back platform companies in attractive market segments and supports management teams to accelerate growth through strategic acquisitions and investment. Apiary Capital closed its maiden fund at £200m in June 2018. For further information visit https://www.apiarycapital.com/